Sobre os blogs...

Encontrei esta conclusão sobre os blogs. Cada vez mais me convenço que este universo é algo fascinante, que não tem descrição possível.... Só vendo, lendo, e lendo outra vez......................


"When you say "blog" most people think of the most popular weblogs, which are often updated multiple times a day and which by definition have tens of thousands of daily readers. These make up the tip of a very deep iceberg: prominently visible, but not characteristic of the iceberg as a whole.

What is below the water line are the literally millions of blogs that are rarely pointed to by others, since they are only of interest to the family, friends, fellow students and co-workers of their teenage and 20-something bloggers. Think of them as blogs for nanoaudiences.

Nanoaudiences are the logical outcome of continued growth in blogs. Assume for a moment that one day 100 million people regularly read blogs and that they each read 50 other peoples’ blogs. That translates into 5 billion subscriptions (50 * 100 million). Now assume on that same day there are 20 million active bloggers. That translates into 250 readers per blog (5 billion / 20 million) - far smaller audiences than any traditional one-to-many communication method. And this is just an average; in practice many blogs have no more than two dozen readers.

Blogging is many things, yet the typical blog is written by a teenage girl who uses it twice a month to update her friends and classmates on happenings in her life. It will be written very informally (often in "unicase": long stretches of lowercase with ALL CAPS used for emphasis) with slang spellings, yet will not be as informal as instant messaging conversations (which are riddled with typos and abbreviations). Underneath the iceberg, blogging is a social phenomenon: persistent messaging for young adults.

An iceberg is constantly dissolving into sea water, and the majority of blogs started are dissolving into static, abandoned web pages. Right now, though, this iceberg is moving so quickly into arctic waters that it is gaining mass faster than it is losing it. The key is that an iceberg is never what it appears, and so it is with today’s blogging community."

-- Jeffrey Henning
COO
Perseus Development Corp.

em http://www.perseus.com/blogsurvey/thebloggingiceberg.html